“TAKE OVER“ is the new shared platform for Converse, C/O Berlin and Mit Vergnügen. These partners have all committed to supporting music and photography. The beginning of the friendly takeover kicked off on the opening weekend of the “European Month of Photography” in the C/O Galerie. Converse presented exclusive live performances and DJ sets by Berlin artists within the framework of their current »Made By You« campaign.

The event campaign was accompanied by a digital photo challenge on the EyeEm platform on the topic #takeovercontrast and #takeovermusic.