The wonder and amazement that is awakened by the magic of the Swarovski crystals was the inspiration for the development of a light festival concept. Under StudioNOW management, international light, sound and multi-media artists transformed the Crystal Worlds into a magical world in which dreams and reality merge. The already spectacular park and exhibit architecture were supplemented by narrative, dramaturgical, and multi-media elements. The result: A gigantic, immersive audio-visual show and a one-of-a-kind connection between crystal and light.